I help social media strategists turn their expertise into a sustainably scalable business.

Let's bust some myths about what it means to scale sustainably

You don't need an e-course to scale sustainably (unless you want to!). Healthy growth is not about taking digital detoxes every other weekend or having client boundaries: it’s about how you structure your business model to align with the vision you have for your life.

The right strategy allows you to move out the time=money cycle of freelance social media services. It’s about having the right offer suite strategy for your products and services, your brand positioning (or ‘niche’), and the right internal business model and workflows.

Imagine having a business plan you're *actually* confident in

Wait - a business plan that's actually useful on a day-to-day basis? When you work with me, you'll master the critical building blocks of long-term business strategy: not just in theory but in a can't-wait-to-put-that-into-place actionable roadmap that would satisfy even the nerdiest of list-lovers (it's me, hi. I'm a list lover, it's me).

Too often, successful entrepreneurs end up stuck in a business where they’ve delegated all the things they love (e.g. content creation) and are stuck doing all the things they don’t. But it doesn’t have to be that way. When we work together, we’ll focus on turning your social media expertise into a thriving social media business you love.

You know how to build a
show stopping social media presence.

I know how to build an
unstoppable social media business.

This is our meet cute. Let our story begin.

Get started here.

(pssst…there’s some free stuff too!)

Dip into “The Library” of free social media resources

Are you a newly launched social media business looking for no-fluff resources that will help you deliver better client results while building an unstoppable social media business?

Download the Toolkit:
“Freelancer to CEO”

Are you a social media strategist who wants to DIY a sustainably scalable business model that supports your six-figure revenue target and walked-out-of-a-Pinterest-board lifestyle goals?

Explore transformative 1:1 mentorship opportunities

Want high-impact mentorship from a been there, done that agency owner to create clarity and (dare I say it?) excitement around a business blueprint that actualises your business goals?

Spoiler: you don’t need to become a coach to scale your social media business

…Unless you want to! I know this because I grew the digital agency I co-founded from a team of three to thirty. Stuff I am proud of includes:

  • Landing a Fortune100 client

  • Generating USD 10m in gross revenue in a single year

  • Innovating new monetisation streams for recurring revenue

  • Diversifying income opportunities through different revenue fee models

  • Learning how to position, grow, and market the agency

I didn’t do it alone. I had partners I co-founded the business in and mentors that sheltered me from business mistakes. Blood, sweat, and tears? I bathed in them for years during all-nighters, weekends in the office, and being stressed about client results, imposter syndrome, and deliverables.

If there is one thing I’ve learned, it’s this:

Building a show stopping social media presence for your clients is not the same as scaling a sustainable business you love for yourself.

That’s why I founded Rue Sixty Four: to help you turn your social media expertise into a thriving social media business you love.